Apr 30, 2012
Adwords: its new phrases and exact matches
Google reported its revenue of $10.65 billion in Q1 2012, slightly higher than its $10.58 income in Q4 2011. The search engine however claimed that average cost-per-click declined to approximately 12% in 2011’s first quarter and 6% in 2011’s fourth quarter. To increase the number of clicks, Google will update its Adwords match types.
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