Feb 8, 2013
The launch of a new product better than the ones which already exist surely adds up to the competition. The same happens in the field of the ad market. Now, PPC has finally given a red chit for splitting the test ads. Since then, it has acted as a huge lead for different ad makers. The world renowned search engine Google provides incentives to those who make innovative and more interesting ads.
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Jan 29, 2013
According to Google’s reports, the government requests have gained a 70% rise over the last two years. However, little information concerning the reason the company responds to data requests was revealed.
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Jan 27, 2013
Back in 2011, Google has released a feature that allows users to block those web sites they don’t like from appearing in its search results. Being the object of a great interest, it was dropped in 2012 when Search Plus Your World was rolled out in January the same year. Now Google says there is no intention to return it.
The block feature placed a small blocking link near every result in the list. Once clicked, undesirable site was prevented from appearing in your search results once more.
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Jan 21, 2013
According to Google, its browser, Google Chrome 25, will automatically encrypt all web searches soon. It will be done with the help of Omnibox (the box where URLs are typed) where all searches will be sent and encrypted. In other words: Google will seclude the advantage of Firefox and iOS 6 that can encrypt searches already.
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Jan 15, 2013
A company dealing with a large range of products has to find a way of presenting detailed and adequate product information to its customers. The best way of doing this is through the internet by using a website. This, however, also brings in the challenge of listing all that content in a manner acceptable to Google. To get a high Google ranking, the content on the website may need to be filtered and segmented in order to improve SEO results. The following are the ways in which you can manage a lot of content in a Google-friendly manner.
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Jan 2, 2013
2012 gave marketers enough setbacks and triumphs in their searching for ideal data which could be used for meeting their objectives. For example, they took advantage of such efficient tools as GWMT, Google Analytics, Mixpanel, Bing Webmaster Tools, Raven, KISSMetrics, etc. Thanks to these tools marketers significantly improved their auditing, reporting and optimization efforts. Unfortunately, they also stumbled on a number of pitfalls including the loss of referral iOS6 data, expansion of keyword from Google and serious complications with AdWords data.
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