How To Optimize Existing Content

SEO always assisted in increasing website rank, through various tools and techniques and keyword ranking has been part of multiple campaigns which were used for judging its primary performance. Just remember by going back around five to six years, where the keywords used by users for any web content was very well-known, but presently with tools like Google Analytics, anyone can relatively get accurate search volume estimates from within Google’s keyword tool.

Are you sure your website is optimized for search engines? Start with the Technical Audit to analyse your entire website for any outstanding problems with response time, server issues, and pages not found. Use the SEO Analysis to do a completed audit of your website to ensure your title tags, description tags, headings, and alt attributes are of the correct length, and unique to each page. Examine all internal links of your website and ensure they are optimized for search engines.

What a lot can change in just a few years! When I wrote the original version of this post in January 2014, the local SEO industry didn’t have quite the wealth of paid tools that now exists, and many of the freebies on my previous list have been sunsetted. Definitely time for a complete refresh of the most useful free tools, widgets, and resources I know of to make marketing local businesses easier and better.

Social Media is about interacting with the audience and knowing them better. It’s not a choice whether we do it or not, it’s about how well you do it. It inspires the audience and gives them a reason to stay loyal to your brand. It plays a vital role in the branding of your business and you shouldn’t take it for granted.

SEO or Search Engine Optimization is not a one night camp, but an ongoing investment that takes its time to show you the results you’ve been looking for. If you are expecting results just after investing in the practice, so, it’s like asking for a kid to participate in a race after he has just learned how to take steps. Push your limits constantly to get the results and give it time to show its worth.